Mobile Marketing for Realtors 2013-08-10T04:12:22+00:00

Real Estate agents are prime examples of an industry that can easily utilize mobile engagements to drive additional transactions throughout the year. For a real estate agent, one additional sale can pay for 4+ years of the mobile marketing service in general.

Summit Marketing is the only provider to have an entirely unique and proprietary user-interface specifically designed for real estate agent use based on their business model. To see more about the specific application itself, email us at [email protected] and request a realtor platform demonstration.

There are 2 very specific use cases for real estate agents:

Virtual Business Cards / COI (*circle of influence) communicator – Giving real estate agents the ability to stand at an event or in an open house and get possible buyers or sellers to text in and instantly receive a text with all of their contact information including their App (This app contains every listing the agent has currently, mortgage calculators, contact information, and more) is awesome all on its own. However the real power of this tool is in the long-term database building possibilities. If every agent were able to build 5 new contacts into their mobile database every day over the course of time they would have a massive database of their COI that they can contact at any time. Get a new listing, have an open house, price reduction? Instantly send it out to everyone in your database who then can view the listing and forward it out to their friends instantly.

Listing Leads – Virtual Flyers

A sign rider or free standing sign is placed in the yard of each listing. It reads:

“Text HOUSE123 to the phone number 72727 for pictures and information”

Immediate text message is sent back to the potential buyer that reads, “4 bed, 3 bath, 3 car garage. Immaculate, priced below appraisal. Call John Doe (878)224-1223 click http://bit.ly to see pics and video”

Buyers phone number is locked in this database and can be blasted with additional information on this listing in the future. Reporting shows who texted in and they can be followed up with by phone.

One realtor in our case study was following up with potential consumers daily using a script like this. “Hello, this is John Doe from XYZ realty. I noticed you had texted in to receive information on the home at 123 south street, and I am just calling to see if the technology worked ok for you. Did you get the information you desired? Did you see the pictures? Did you have any other questions?”

This has been a good lead generation tool for this realtor.

  • Add power to your listing presentations by showing your clients how you can capture more leads, deliver information like price reductions direct if necessary, and are at the cutting edge of technology.
  • No need for costly flyer boxes and flyers.
  • Environmentally friendly.
  • Save time and money by never having to drive new flyers to your properties again. With Virtual Flyers, they are always available.
  • Happier seller clients that don’t complain that their flyer box is empty.
  • Lead Capture means more opportunities to communicate with potential buyers which equates to more transactions.

MARKETING CONSULTATION AND SUPPORT

Summit Marketing specializes in strategies that are proven to build large databases of your exact demographic, and then leverage more revenue out of them. Our team does a lot more than supply technology to accommodate your goals, but help you create, manage, and deploy your campaigns.

When you can track your Return-on-Investment with Mobile, the only question is how do we grow our databases even faster. When your company can invest in something that produces quantifiable results quickly, the satisfaction is not just in the dollar signs, but in an exciting environment that has been created.

For more information call 1-888-557-1258, or e-mail Summit Marketing

 

Your customers have gone mobile! Have YOU?

Summit Marketing specializes in creating the synergy between your Social Media, Online Traffic, and Mobile Databases to generate more revenue for your business. We help deliver your promotions and event reminders right to your customers, right when they need it, and right to their phone.