Synopsis Today’s special guest is Mirna Bard and her topic is aligning online social networking with in-person networking. Here are some things you need to remember about social networking. It’s about people, not about technology. That makes it simple. Social networking will never replace in-person networking, but they work will together. (See episode
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Did you know that most websites are leaking 45-85% of their profit?
When clients come to Summit Marketing for help developing, strategizing, and delivering their digital marketing one of the first things we always recommend is a comprehensive website audit. The following question needs to be answered: DO YOU HAVE A TRAFFIC OR CONVERSION PROBLEM? At this moment are there potential customers
BNI Podcast Episode 372: Tell a Story (Get Connected–Stay Connected 12)
Synopsis This is the final episode in the Get Connected–Stay Connected series, and Dr. Misner is doing it without a guest. There are some great places to tell stories on BNI Connect. When you edit your profile, under My Bio, you’ll find several topics like “My burning desire is to” and
BNI Podcast Episode 436: Low Absences = More Referrals
Synopsis A long time ago a BNI chapter came to Dr. Misner and said they didn’t think attendance made any difference to the amount of referrals passed. They proposed to increase their attendance, track referrals, and demonstrate that there was no difference. By the second quarter of this experiment, absenteeism dropped
BNI Podcast Episode 542: How to Make a Million Dollars Networking
Synopsis Michael Maher of ReferCo, author of 7L: The Seven Levels of Communication, joins Dr. Misner on today’s podcast to talk about how he was able to net more than $1 million per year through networking, thanks to BNI. When he joined BNI, Michael set an annual referral goal: give 1000 referrals
BNI Podcast Episode 484: The Networking Trick to Increase Business
Synopsis Dr. Misner developed this technique for getting referrals in the earliest days of BNI. He realized that he needed to be the “go-to” guy whenever anyone needed a referral—to anyone. He started sending the following letter to his clients three or four times a year: “Dear _____, I really
BNI Podcast Episode 504: Small Actions, Big Results
Synopsis In this episode, Dr. Misner talks about strategic alliances and the need to gradually enhance relationships. Each member of a BNI group will contribute to your success. No one person in your chapter is likely to turn your business around, but together, over a long time, they can make
BNI Podcast Episode 477: Classification Cowboy
Synopsis This week’s topic is the Classification Cowboy, illustrated by BNI member Dan Fletcher. View and download the slideshow in the next post. A Classification Cowboy is someone who tries to take more than one profession within a chapter. If you try to take more than one classification in a chapter, you’re
BNI Podcast Episode 522: The Value of Visitors
Synopsis Special Note: This podcast was recorded prior to Hurricane Harvey hitting the Texas coast near Galveston. David Clegg joins Dr. Misner this week to talk about the value of visitors in BNI. Visitors pass referrals to BNI members, whether or not they join. The average Thank You for Closed
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